Competition record
Bank of America
Deep profile · 0 linked library matters
Bank of America is a national retail and commercial bank whose Merrill advisors and consumer branches gather deposits and investment assets. JPMorgan Chase, Wells Fargo, and Citigroup are the peers on deposits, cards, and large corporate mandates.
Overview
Bank of America is based in Charlotte. Consumer checking, cards, and home loans sit beside Merrill wealth management and the BofA Securities investment bank, so a household and a Fortune 500 treasury can both be customers.
Deposit share is the funding advantage, and Merrill advisor recruiting is how the bank adds fee-based assets that do not reprice like a savings account. Zelle transfers move money among the large banks, which is a shared rail rather than a Bank of America product.
Corporate and investment-banking mandates are won deal by deal against JPMorgan, Goldman Sachs, and Morgan Stanley. A treasury that uses Bank of America for operating accounts, cards, and a credit facility has an operating relationship that is slow to rebid all at once.
Competition footprint
Branch deposits and Merrill advisory assets are two different gathering systems under one holding company.
Card and merchant relationships overlap the payment networks customers already use.
Operating accounts and credit facilities make a primary-bank change a treasury project.
Consumer & business angle
Retail customers who receive pay into a Bank of America account and hold investments at Merrill face two migrations if they leave.
Companies that run payables through the bank depend on file formats and account structures their ERP already maps.
What to watch
- Deposit flows versus money-market funds and versus JPMorgan and Wells Fargo.
- Merrill advisor recruiting, and whether corporate operating mandates move at renewal.
Markets
retail deposits · wealth management · investment banking
Also known as: bofa, merrill, bank of america
Conduct themes
Linked cases in the library
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